HARRAH’S, GET OUT IN AC

As a preferred vendor for Harrah’s Entertainment for more than a decade, Masterpiece represented 29 properties spread over seven Harrah’s brands, including Harrah’s flagship Atlantic City casino hotel. Masterpiece’s highly creative “GET OUT IN AC” campaign was one of the first of its kind in the gaming industry and helped position Harrah’s as the place for the LGBTQ ommunity to be in AC, generating good will, great revenue and unequalled brand positioning for Harrah’s Entertainment and its major east coast property.